This site is in beta. Tell us what you think.
Guidebook

Exponential Brands

Shifting from transactions to relationships and tapping into the power of network effects

Read First Chapter

Multiplier Summary

Learn how to create exponential brands, identify shared purpose. generate 'brand gravity', and update strategies for the digital age. Leverage the power of network effects, earn loyalty, and provide value through a more holistic model.

10x effect

Big idea

How it works

Shift thinking from...

Shift thinking to...

10x results


Chapters

Read More

Digital Fluency

Upgrade to the Thinking, Data, Business Models, Tools and Skills of the Digital Era. 
Read the Guidebook

Thinking For A Digital Era

Transform your mindsets for the digital era.
Read the Guidebook

Thinking Styles

Discover the power of diverse thinking.
Read the Guidebook

Rethinking Remote

We have to shift our thinking for digital collaboration, not just our locations.
Read the Guidebook

Narrative

Transform audiences into co-creators by creating a powerful story based on Shared Purpose
Read the Guidebook

Platforms

Use platform thinking to activate network effects and create exponential results
Read the Guidebook

Principles

Develop principles for empowered decision-making across networked organizations
Read the Guidebook